Still Think Social Media is a Fad?

Social Media changes every day (annoying isn’t it!?) We at Black Dog Social Media keep up with it 7 days a week.

You call it addicted. We call it having a consistent message.

Below is an  updated version of “Socialnomics Revolution” to show you what opportunities you are missing of you aren’t doing social media right. The facts don’t lie. There is a fundamental shift in how we communicate. Remember what Dale Carnegie said: Listen First. Sell Second.

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Whats the Cost of Doing Nothing?

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Know This Person?

“I don’t have the money to pay for marketing plan. Facebook is free”

“I’m too busy for Facebook; I’ll ask an employee to do it.”

Why do I care about what someone is eating? and “Blogs are for people who have too much time and self worth”

Yes, it’s cheap. All it takes is time.

  • You can spend hours online or go to the bookstore to find general guides, videos, e-books, and blogs.
  • You will sift through overwhelming amounts of general advice.
  • Billions of websites exist, so why will people care about YOU?

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Years of Experience

We Listen by Preparing  Social Media Survey and SWOT analysis and Creating Integrated Marketing Strategy aligned with your business goals.

We Prepare as we build, grow and manage your online community. We use Authentic and qualified audience building.  We educate you and your staff  (one on one or groups) on how to set up and build your community with time saving expertise set up and create blog keyword content & strategy building community around the blog (promotion through social bookmarking and other social techniques).  We  create mobile phone applications, text and email campaigns, Search Engine Optimization, Wordpress plug-ins and widgets, custom Facebook landing pages and much more!

We Benchmark,and Measure by measuring qualitative engagement (web buzz reports) and quantitative (detailed spreadsheets on clicks through links, source of audience and more). We will research industry and competitor engagement.

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Wag More & Bark Less

  • We find and amplify our client’s unique voice.
  • We build organic online communities to meet and exceed business goals through education and time saving expertise.
  • We believe building authentic trust and injecting personality leads to loyal customers and advocates.

Social Media is a commitment, not a campaign.

  • Social Media is not for a quick buck. Social Media is for longevity.
  • Social Media is for Brand Management. Your clients are online. You may be already, but how do they see you now? What consistent message are you giving?
  • Can you measure if Social Media is working? We Can.

Why Integrate Social Media into Your Business Plan?

  • It costs a great deal more to acquire a new customer than to keep an old one.
  • Loyal customers buy more from your firm over time.
  • The longer you keep a customer, the more profitable they become over time.
  • It costs less to service loyal customers than new customers.
  • Loyal customers are often excellent referrals for new business.
  • Loyal customers are often willing to pay more for the quality and value they desire.*
* Its not just our opinion, we got these reasons from Harvard Business School and their smart friends: “The Loyalty Effect” HBS Press, Return on Marketing, Using Customer Equity to Focus Marketing Strategies, Principles & Prospectives 5th Ed.
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